back to late 1994 with some of the first search engines
Back to late 1994 with some of the first sear…
Posted 1 hour ago

Our personal SEM achievments date back to late 1994 with some of the first search engines like WebCrawler, Lycos and Yahoo search listings manipulation.

Our SEO company services have grown and evolved to…

Back to late 1994 with some of the first sear…
Victoria Ipri – About 5 million HNWIs (high net-worth individuals) use social media.
Victoria Ipri – About 5 million HNWIs (high n…
Posted 24 hours ago

 LinkedIn Attracting Wealthy Investors Hungry For Advice

By LinkedIn Marketing Consultant Victoria Ipri

Social media plays a role in marketing for about 30% of advisors, rising to 52% in 2013
3 in 4…

Victoria Ipri – About 5 million HNWIs (high n…
Penguin Panda Update for Footer links
Penguin Panda Update for Footer links
Posted 6 days ago

Fear not website designers, web developers, SEO companies, Internet marketing, ect !

Our work around the Penguin footer link problem is this:

If you do a great job on your clients website…

Insights From the Recent Penguin & Panda Updates – Pierre Zarokian
Insights From the Recent Penguin & Panda Upda…
Posted 6 days ago

Pierre Zarokian, May 11, 2012 - Google recently rolled out three major algorithmic updates that have left many websites reeling. In between two Google Panda refreshes (on April 17 and…

Insights From the Recent Penguin & Panda Upda…
Youths Online! 2012? Is it time to wake up!
Youths Online! 2012? Is it time to wake up!
Posted 8 days ago

Youths Online! Is it time to wake up?

Imagine your child wandering the streets alone at night looking for someones address they have never even layed eyes on before. Imagine your…

PreviousNext

Back to late 1994 with some of the first search engines

Published by Admin on May 18th, 2012 - in Guest Post SEO

SEO CompanyOur personal SEM achievments date back to late 1994 with some of the first search engines like WebCrawler, Lycos and Yahoo search listings manipulation.

Our SEO company services have grown and evolved to what is now one of the top services in Canada’s existance to date.
Canada SEO Professional Ltd.

Tags:

Victoria Ipri – About 5 million HNWIs (high net-worth individuals) use social media.

Published by Admin on May 17th, 2012 - in Victoria Ipri

 LinkedIn Attracting Wealthy Investors Hungry For Advice

Victoria ApriBy LinkedIn Marketing Consultant Victoria Ipri

  • Social media plays a role in marketing for about 30% of advisors, rising to 52% in 2013
  • 3 in 4 financial advisors have used at least one social network for business in the past year
  • Social media has become a business channel for financial advisors, but many are not taking advantage of the platform.
  • About 5 million HNWIs (high net-worth individuals) use social media to inform financial decisions.
  • 52% of those who use a financial advisor regularly would value interacting with that person via social media — but only 4% of those advisors do so today.
  • 53% percent of HNWIs expect relevant and timely content
  • 48% want greater transparency of information
  • 45% value real-time interactive conversations

Among advisors who have used at least one social network for business:

  • 91% use LinkedIn
  • 32%, Facebook
  • 28%, Google+
  • 22%, Twitter
  • Social media improves brand perception of a financial company, labeling it as “innovative.”
  • Investors expect finance companies to advertise on LinkedIn; doing so improves consumer brand perception toward the financial company by 7%.
  • That same financial company advertising on another social platform could result in an 11% net decrease in favorability

LinkedIn Marketing Consultant  Victoria Ipri.

Penguin Panda Update for Footer links

Published by Admin on May 11th, 2012 - in Guest Post SEO

Fear not website designers, web developers, SEO companies, Internet marketing, ect !

Our work around the Penguin footer link problem is this:

If you do a great job on your clients website then most wont mind if you make your footer link lead to a sub page on the website like eg, HERE.

Write a small 300 word paragraph about your company and make sure its unique each time you make a website or servcies one.

Make sure you have your keywords (max 4) placed inside of the meta-tag title, description, in the first sentence and last sentence of the 300 word description about your company and its services. You might want to add a image with your main keyword only in as the image alt text. There you have it, a white hat a work around for the footer link dismissal recently handed down by Google.

Hope this helps for the Penguin Panda Update footer Todd Herman, President Canada SEO Professional Ltd.

Insights From the Recent Penguin & Panda Updates – Pierre Zarokian

Published by Admin on May 11th, 2012 - in Guest Post SEO

Penguin & Panda Updates , – Google recently rolled out three major algorithmic updates that have left many websites reeling. In between two Google Panda refreshes (on April 17 and 27) was the April 24 launch of the Penguin Update.

The Panda update is more of a content related update, targeting sites with duplicate content and targeting spammers who scrape content. The first Panda update was over a year ago and Google has been releasing periodic updates ever since.

The Penguin update algorithm appears to be targeting many different factors, including low quality links. The purpose per Google was to catch excessive spammers, but it seems some legit sites and SEOs have been caught with this latest algo change.

What Exactly Happened?

An analysis of six sites that have been affected in a big way by Google Penguin offers some helpful insights. The Penguin algo seems to be looking at three major factors:

  • If the majority of a website’s backlinks are low quality or spammy looking (e.g., sponsored links, links in the footers, links from directories, links from link exchange pages, links from low quality blog networks).
  • If majority of a website’s backlinks are from unrelated websites.
  • If too many links are pointing back to a website with exact match keywords in the anchor texts

Some of these sites had only directory type and link exchange type backlinks that were affected. Some other sites had variety of different types of links, including link buys.

Google must be looking at the overall percentage of low quality links as a factor. Penguin doesn’t seem to have affected sites with a better mix of natural looking links and low-quality links.

A few other websites lost search rankings on Google for specific keywords during the Panda and Penguin rollouts. It appears anchor text was to blame in these cases, as the links pointing to these sites concentrated on only one or a few keywords.

What’s it all mean? The impact of Penguin will vary depending on how heavily a site’s link profile is skewed in the direction of the above three factors. Some sites may have lost rankings for everything while some sites may have lost rankings on only specific keywords.

Specific Details About a Few Sites Affected by Penguin

We used some backlink analyzers to look at the below factors to try and figure out what may have caused the drops:

  • Presence of footer links
  • Links from unrelated sites
  • Consecutive sponsored links, with no text descriptions in between the different links
  • Site-wide links
  • Too many exact match keyword links in anchor texts being the majority of the links
  • Specific keywords that had dropped in rankings having over 10 percent of the links in anchor texts

We also looked at site SEO and duplicate content as a factor.

Two sites had done little link building other than manual directory submissions and link exchanges. Those sites had the following problems:

  • Majority of links were unrelated due to high number of directory type links. The unrelated links were as high as 90 percent. By unrelated, I mean the subject of the sites linking to the impacted sites didn’t have similar/related content or were too general.
  • More than 50 percent of links were targeting keywords vs. brand name or non-keywords.

Four sites had a variety of different types of links such as directories, link exchange, articles published on different blogs, sponsored links, and social media links. Those sites exhibited these problems:

  • Between 50 and 70 percent unrelated links
  • More than 50 percent of links targeting keywords vs. brand name or non-keywords
  • Those that had sponsored links had some consecutive sponsored links (i.e., a bunch of links with no text descriptions in between)
  • Those that had sponsored links had some footer links (i.e., the links coming from external sites to them were placed towards the bottom of the page; it could also be on the right panel, but if you view the source code, the links would be in the bottom 5 percent of the text content)

In addition, two sites out of the last four had duplicate content issues.

One affected site had too many doorway pages with city/state pages. Google specifically mentions that doorway pages, which are only built to attract search engine traffic, are against their webmaster guidelines. Regardless, many people still use this technique.

It seems these doorway pages may have affected this specific site’s ranking. From what we can tell the doorway page penalization was due to Panda, as the site started losing rankings on April 17. However, they lost further rankings on April 24, so the Penguin update also hit them.

A different site had some duplicate content issues from their affiliates who copied their content. It’s still unclear if this had an affect on the drop.

Another site was selling links on his website in the footer area. The links were relevant to the subject of the website. Two sponsored links were located on the main page. Some internal pages also had sponsored links, but no more than three on any given page. This also may have been an issue.

The majority of your links shouldn’t be from directories, as two sites learned. Many sites unaffected by Google Penguin also had directory links, but they escaped because they also had relevant and high quality links. The good news: if you do your own relevant link building, then you don’t need to worry about a competitor doing negative SEO to try to get you de-ranked.

What to do if Your Site was Affected by Penguin

Here are four suggestions to start cleaning up your site:

  • If you have links from too many unrelated sites, such as directories, either remove some or try to get more links from related sites. You should have links from related websites at the minimum at 20 percent of your overall links.
  • If you have too many keyword links coming in, then vary your keywords and mix your brand name and URL in the links. Have at least 20 percent of your keyword links be non-keyword or brand-based.
  • If you are doing sponsored links, be careful! Cancel or remove any links you have from footers. Remove any sponsored links that don’t include a text description next to it. Contextual links are much better, meaning it’s better to have links from within text content of a website.
  • Make the above changes a few at a time and wait a few days to see if rankings come back, before proceeding. However, Penguin will only run periodically like Panda, so it could be weeks before any affected websites recover their rankings.

If you do your own SEO, then you probably have an idea of which links are low-quality and what you should do. However, if you are a newbie and don’t know how to analyze your backlinks, try SEOMoz or Majestic SEO. They both offer limited free analysis, but for a more detailed analysis or analyzing more than one website, you would need to get the premium version.

If you use an SEO firm, then you should make sure to ask for a detailed link report to see what exactly your SEO firm is doing. There are many SEO companies that keep their clients in the dark and never send link reports.

You need to make sure the company you are using discloses what they do and that they don’t engage in tactics that Google may not like. If the company refuses to release this info, that means they are either hiding something that they don’t want you to find out, such as black hat tactics or they really don’t have much to show you. In that case, run and cancel their service ASAP.

Youths Online! 2012? Is it time to wake up!

Published by Admin on May 10th, 2012 - in Youths Online

Youths Online! Is it time to wake up?

Imagine your child wandering the streets alone at night looking for someones address they have never even layed eyes on before. Imagine your teens organizing a party in your home that you know nothing about. Imagine your son or daughter making copies of the keys to your house and distributing these to total strangers. These situations have acutally happened and none of the teens were harmed but isnt it time you take aclose look at what your youth is doing on line?

If your child has access to the internet, the above situations may not be as far-fetched as they seem to you to. The Internet provides an unprecedented number and variety of meeting places, from message boards to instant messaging to so-called social networking sites,” says Science magazine.

“Young people have quickly adjusted to life online. Indeed, in 2004 nearly 9 of every 10 people in the United States between the ages of 12 and 17 used the Internet, which is accessible in virtually every corner of the globe. Few people would deny the usefulness of the Internet. But no one should be oblivious to the dangers it poses. For instance, many youths are wandering alone in the online neighborhood, and some are creating social networks with people whom you – and even your child – would never invite into the home.”  – Science magazine.

Some naive young ones even post inappropriate personal details, thoughts, and images on the Internet. According to Professor Zheng Yan of the State University of New York, youths “often don’t realize how many people have access to that imformation, including sexual predators.”

Lets us take a closer look at what many young people are doing online. This will enable us to see potential problems, to determine just what our  children are looking for and see how we can help them satisfy their legitimate needs.

Helping Youths Meet the Challenge

The world, its lifestyles, and its fads have always undergone change. Largely because of modern technology, changes are even more pronounced today. What was in yesterday is out today, and what is popular today will be obsolete tomorrow. These rapid changes have a marcked impact on young people.

A Social Revolution

In recent years, technology has sparked a revolution that has had a profound effect on youths. For example, in many lands the cell phone and the computer have become a lifeline of the adolescent social world. Social networking sites have opened up a whole new world of possibilities. “You can be relatively friendless in real life and then suddenly have hundreds of friends online,” says a 19-year-old girl in Australia.

Few would deny that the cell phone and the Internet have numerous benefits. for many people, however, these tools seem to have become addictive. University Professor Donald Roberts notes that some students “can’t go the few minutes between their 10 o’clock and 11 o’clock classes without talking on their cell phones.” He says: “It seems to me that there’s almost a discomfort with not being stimulated – a kind of ‘I can’t stand the silence.’ ”

Some youths even admit thatthey feel hooked. “I’m totally addicted to instant messaging and my cell phone, because they’re how I keep up with my friends,” says 16 year old Stephanie. “When I get home I go online immediately and stay on…sometimes till 3 A.M..” Stephanie’s monthly phone bill is anywhere from $100 to $500. “By now,” she says, “I owe my parents more than $2,000 in excess charges. But I’m so used to having my cell with me all the time that I can’t live normally without it.”

The problems can be more than financial. While doing a study on family life, anthropologist Elinor Ochs found that when a working parent came home, the spouse and kids were often so absorbed in what they were doing that 2 out of 3 times they did not even say a greeting! They just kept on monitoring their electric gadgets. “We also saw how difficult it was for the parents to penetrate the child’s universe,” says Ochs. She adds that during the study parents were observed actually backing away, retreating from kids who were absorbed in whatever they were doing.

Online Social Networks – Harmless?

Many parents and educators are concerned about the amount of time youths spend visiting what are called online social networks. These Internet sites that allow members to create a Web page and enhance it with pictures, videos, and diaries, called blogs.

One attraction of such sites is that they enable members to keep in touch with friends. Another is that setting up a Web page allows a youth to express his identity, to “make a statement.” The appeal is understandable, for adolescence is a time of learning about oneself and revealing one’s feelings in a way that reaches and moves others.

One problem that arise, though, is that some individuals create a Web-site persona that reflecks who they want to be rather than who they are. ” There’s a kid in one of my classes who says he’s 21 and lives in Las Vegas,” states a 15-year-old boy. Both youths live about 1,600 kilometers from that U.S. city.

Such deception is quite common. “You can do anything on the Net,” confides an 18-year-old Australian girl. “You can become a whole different person because no one really knows you. You feel confident. You can make up things so that you seem to be more interesting. You can put pictures of yourself wearing things or doing things that you would never wear or do in real life. You can write things you would never say in person. You feel as if you can get away with anything because you are hidden. No one knows who you really are.”

As with any mode of communication, online social networks can have legitimate uses as well as potential abuses. As a parent, do you know what your children are doing online? Are you making sure that your children are using their time wisely? Futhermore, misuse of the Internet can expose a youth to a number of serious dangers. What are some of these?

The Darker Side of Cyberspace

The anonymity of the Internet makes it a hunting ground for child predators. Youths can unwittingly become ensnared if they give out personal information online or agree to meet a person with whom they have been corresponding. Some people argue that “children face more serious threats of violence or abuse in their own homes or on the playground,” says the book Parenting 911. “Yet there is something insidious for most parents about sexual provocateurs being able to reach into their homes through a screen and tamper with the innocence of their chidren.”

There are other ways communication technology has been exploited. Some youths have engaged in “cyberbulying” – relentless online teasing, ostracizing, harrassing, or threatening. Web sites have been set up purely to humiliate someone, while e-mail, chat rooms, and the like have become conduits for slander. The director of an online safety group believes that up to 80 percent of children between the ages of 10 and 14 have been directly or indirectly affected by cyberbullying.

Granted, bullying is not new. But now rumors, gossip, and slander can travel much farther and infinitely faster. It often gets far nastier too. In some cases, cell phones with a built-in camera have been used to take rude and potentially embarrassing photographs and videos, perhaps in a school locker room or shower. These images have then been placed on the Internet and sent to any nuber of eager recipients.

Growing Public Concern

Such matters prompted the Department of Law and Public Safety in New Jersey, U.S.A., to send a letter to parents and Gardians, urging them to “help us respond to an emerging concern regarding the inappropriate use of the Internet among children, both in and out of school.” The letter expressed particular apprehension over the posting online of personal information and photos. Sites divulging such details are often magnets for unscrupulous youths and adults. “As a parent,” the letter stated, “you need to know that you can play an important role in keeping your children safe by getting more informed and involved in your children’s use of the Internet.

Yet, some parents know suprisingly little about what their children are doing online. One mother, who closely monitors her 16-year-old daughter’s online activities, states: “Parents would be absolutely horrified and embarrassed if they knew what their children were posting and discussing.” According to an Internet safety expert, some young people are posting photos that are sexually very suggestive.

Negative Effects

Is all this alarm merely the paranoia of over concerned adults who have forgotten what it is like to be a teenager? The statistics suggest otherwise. Consider: In some areas, nearly a third of boys and girls between 15 and 17 years of age have had sexual intercourse. More than half of teens between 13 and 19 say they have had oral sex.

Has technology contributed to these sobering statistics? Undoubtedly. “Cellphones and the Internet, which offer teenagers an unparalleled level of privacy, make hooking up that much easier,” says a New York Times Magazine report. Indeed, setting up a clandestine meeting with a member of the opposite sex takes little more than a few keystrokes on the computer. In on survey, more than 4 out of 5 girls admitted that they are not as careful as they should be while online.

Some who are looking online for a date or a hookup get more than they bargained for. “We have seen an increase in sexual assaults.’ states Jennifer Welch of the Novato Police Department in California. She says that many victims first contact their future assailant online and then agree to meet in person.

Beware of the “Wisdom of the World”!

Teen advice columns in the newspapers and magazines tend to take a soft stance when it comes to young people and sex. Although they give a nod of approval to abstinence or moral purity, their main goal is to encourage “safe” sex rather than no sex. “We can’t stop them,” the reasoning seems to be, “so at least we can teach them to be responsible.”

In an article posted on one respected web site for teens, the issue of whether to have sex or not boiled down to three factors: (1) the risk of pregnancy, (2) the risk of contracting a sexually transmitted disease, and (3) the importance of deciding if both parties are emotionally ready for the experience. “In the end, its your decision to make,” the site says. Only a passing reference is made to discussing the matter with a parent. And there was not even a mention as to whether such sex is right or wrong.

If you are a parent, surely you want something better than the fickle and foolish “wisdom of the world” to guide your children.

How can you help them to navigate their way through adolescence and avoid the dangers discussed in this article?

The answer may not be as simple as unplugging the computer or taking away the phone for a while?  Surface solutions rarely reach the heart.

We work closely with a number of child safety organizations in Canada. We read advice from these partners on topics that are often concerning to parents such as child saftey in all our projects.

If you need more information visit, googles saftey guidelines. Who better would know about Internet saftey than the big dogs!

http://www.google.com/familysafety/

Hope this helps someone, warmest regards, Todd Herman.

SEO explained in 90 seconds

Published by Admin on May 8th, 2012 - in Guest Post SEO

You may have a website, but the web is a huge place; and it’s growing every day.  That’s why people need search engines to find anything. If you’re not in the top positions for the right search terms, then it’s hard for potential customers to find you and there are no short cuts to improving your rankings.

Search engines are getting better and better at spotting SEO cheaters.

We’re experts at SEO and we do things differently. First we’ll get to know your brand, your audience and your market,  we’ll then create a strategy to get the search engines working for you.

Then while you focus on your business, we’ll make sure your website has the technical foundations to succeed in search. We’ll use our expertise to track your competitors, spot trends and pinpoint the search terms your audience is actually using.

With this wisdom we’ll give the search engines exactly what they need to make you visible and drive more leads to your site. However, the web is always evolving and without expert help it’s easy to get left behind. With our up to date SEO knowledge we’ll strengthen your position and help you build on it.

So, lets talk about how we can make all the search engines work for you.

Call Toll Free: 1-800-975-9001 or visit: Canada’s #1 SEO Professional, CanadaSEOPro.ca

For all your website video needs visit: http://www.hazelnutfilms.com.

Stunt Buxx – Strutt Your Stuff! Real Deal Online Video Contests!

Published by Admin on May 4th, 2012 - in Stunt Buxx

Stunt Bux is the next generation in online video contests. You don’t have to be a Spielberg to play in our video contests. In only 24 hours, anyone with a smart phone can play, share, and win Cash & Prizes instantly. Take the viral media challenge everyone is talking about and change the way we watch online advertising forever.

Online Contests

Most Online Contests Suck! Most Online Contests Take Too Long. Most Online Video Contests Aren’t Realistic For Everyone. Not Stunt Buxx.

Anyone with a smart phone can play in our 24 hour online contests and win $1,000 Daily.

Stunt Buxx – where it pays to share!

Stunt Buxx

Shave your head, paint your face, and you could win $1,000 instantly with Stunt Buxx online video contests. Go viral in our viral media challenge and you can win big buxx daily. Become the director and actor of your very own Stunt Buxx commercial and get famous fast.

Concordia Counselling Services – Counselling Vancouver

Published by Admin on May 3rd, 2012 - in Counselling SEO

Concordia Counselling Services counselling Vancouver website has been increasing in rankings lately.  The counselling in Vancouver website is Joomla SEO compatible with the Smart SEO. This will really help your climb to the top of the search engines. The counselling in Vancouver is the best counselling Vancouver has to offer.

Todd Herman – SEMPO

Published by Admin on May 3rd, 2012 - in SEMPO

Todd HermanTodd Herman joins SEMPO - Their purpose at SEMPO is to offer a foundation for SEO growth by creating stronger relationships and generating a better understanding of search engine optimization and its role in Internet marketing. Todd Herman, SEMPO Member

Tags: , ,

2012 Backlink Guidelines

We all want the most natural, manual social or niche related backlinks pointing back you to our websites as possable.

Backlink guidelines are smart!

With Google’s big “Panda” ranking algorithm update, we have made a ”backlink guidline” document of what you should ask the people to consider when linking back to your website.

- Your content is number one. Make people want to talk about or link back to your website. Have fresh new content related to your website niche, with savings and reasons why people would need your product, add some testimonials and specials as well. Website visitors are more likely to repost a popular or special subject or price.

- Making a “link to us” page along with daily postings on your blog and socal platforms to obtain these links. The below list can be copied to your website on your website as long as you change it up a bit for Google.

Alot of website owners know the value of a niche related one-way permanent backlink but it can’t be a recipicol links notify Google of a planned link patterns. Not alot of website owners know this so we have come up with a list of qualities we think backlinks should have. If we have missed any feel free to drop us a suggestion and it will be considered.

Although we have no control of what website niche links to your website, all backlinks should be niche or social website related. Only ethical links must point back to your website .

STAY away from automatic link submitters no matter how good the deal sounds, all links should be submitted manually with full profile information added. Auto-submitted  backlinks are all detected by website owners and usually deleted.

Your website content is not only essential when consideration on how to rank your website high in Google but for website sales conversions as well. Make sure your website sales copy (body text) is a grade 12 average read and has your business address on it as well as bullet point features and of course a “call to action.”

What to ask any website visitors  to consider when linking back to your website:

* Google guidelines/Terms and Conditions should be followed
* White hat techniques only.
* No more than 50 out going links on the page our website link is on
* Not be from a network of websites * No recipicol link exchanges
* No Automatic submissions * Don’t use automated software or bots.
* No links from under construction pages.
* No link farms and link exchange programs or web rings, no rented links, FFA sites, adult & porn sites, pharmacy sites, illegal websites, hate-based websites, violent websites, cracking or hacking websites, no blacklisted or spam sites, links from “bad neighborhood” sites (e.g. link farms, porn and so on), ping sites, etc.
* No scraped content, mirror sites, orphaned link pages, link schemes and sites overrun with contextual ads, popups, ads, sponsored links, intrusive advertising, classified sites, labeled links, etc.
* No adult websites or with illegal content, (if not adult niche related)
* One-way links only
* No sub-domains
* Links must be static HTML only.
* Linked sites must be search engine friendly.
* Links from high ranking Alexa sites.
* No link farms, non-niche related forums, spam sites, web rings or adult sites, or link directories.

If anyone has any other link qualities to add please feel free to drop us a line below and we wil add them to our list if we think they are valuable ot our website visitors.

© 2011 canadaseopro.ca